Welcome to my research techniqes page here you will see a range of my different research e.g. secondary primary, qualatitive and quantative
below is a link to my notes for my advert essay on the cillit bang grime and lime advert, the honda advert hate something change something, the guiness advert the rythem of life and the cresta black current advert. in the notes i spoke about the defineing features of the adverts, e.g. target audience, cinematography, sound, editing, mise en scene and persuasive techniques. there is also a link to my survey/questionaire results that i asked about 7 people about cat food. there is also a link to my bibme where i kept an online bibliography of the websites i got my research from.
this is my research notes on my whiskas brand including the swot analysis and research on bcap
This is my research on whiskas it not only covers the history of whiskas but gives some other useful facts about whiskas.
below that is my swot annalysis on whiskas. a swot annalysis is where you assess the strengths, weaknesses, threats and oppertunities of a product.
This is My research on BCAP. BCAP is british commitee of advertising practise
this is my presentation
below is my presentation i made othewhiskas brand. it includes things like the history of whiskas, whiskas swot annalysis, bcap rules and regulations to do with whiskas adverts and it has some market research on pet food sales.
these are the answers to the questions on research techniques in the media industry.
Research questions 2nd draft
Research Questions Final Draft
here is the video of me presenting my presentation on whiskas. in the presentation i talk about the research i did and i talk about my proposal for making my own advert.
below is my general research into the whiskas cat food brand. it has infomation like when it was created, where it was first sold and it has infomation about the market it sells in and its market share.
Research On BCAP
below that is my research on the bcap rules and regulations. the rules say what you can and cant do in advertising
Break Down Of Advertising Book Research